Agency Dashboards & White-Label Client Reporting

Combine campaign data from web, ad and social into interactive, white-label dashboards in each client’s branding — and replace hand-built PowerPoint with live reports you manage from one account. ISO 27001-certified hosting, GDPR-compliant, made in Munich.

Interactive DataLion agency dashboard with bar charts, tables and filters for campaign reporting

DataLion is a web-based, multi-client dashboard platform, made in Munich, built for agencies. Combine campaign data from web tracking, ad servers and social monitoring into interactive, white-label dashboards in each client’s branding, share them live or as native PowerPoint, and manage every client from one account — ISO 27001-certified hosting and GDPR-compliant.

  • 🇩🇪 Made in Munich
  • GDPR-compliant
  • DPA included
  • Hosted in Germany

Trusted by research, insights & media teams

  • YouGov
  • SevenOne Media
  • Mediengruppe RTL Deutschland
  • Nielsen Sports
  • mobile.de
  • 50+ interactive chart types
  • 20+ statistical methods (R)
  • 2 weeks release cadence
  • ISO 27001 certified data centers (Germany)

The agency reporting treadmill

  • Every client means exporting from every tool and rebuilding the same deck month after month.
  • Reporting is a cost centre, not a product — hours that never get billed.
  • Each client wants their own branding, but your tooling only does one look.

From raw campaign data to client-ready dashboard

Agency reporting usually means exporting from every tool, pasting into Excel and rebuilding the same client deck month after month. DataLion unites that chain in one platform — connect each client’s data once and their dashboards update themselves.

Manage all your clients from a single, multi-client account: separate data, separate logins and separate branding per client, with rights and roles so each client sees only their own results.

  • Multi-client by design — every client isolated in their own space
  • Rights & roles per client and per team member
  • Dashboards built by drag & drop — no programming, no manual
  • Stop the monthly copy-and-paste — connect once, refresh forever
DataLion agency dashboard in dark mode with a heatmap, time series, chord diagram and pie charts

Fully white-label dashboards in your client’s CI

DataLion adapts completely to your corporate design — or your client’s. Set themes, colors, logos and fonts, and go as far as custom CSS for a pixel-perfect match. The dashboard your client opens looks like it was built in-house.

Need a chart that does not exist anywhere else? Beyond the 50+ built-in types you can integrate your own JavaScript-based custom chart types, so the agency’s signature visualizations are yours alone.

  • Themes, colors, logos & fonts per client — even custom CSS
  • Your own JavaScript-based custom chart types
  • Client portals on your domain, dashboards embedded in your site
  • A reporting product you can put your name on
Interactive DataLion dashboard styled in a client’s corporate design as a white-label example

Combine web, ad & social data — and benchmark it

Bring every campaign source together: web and ad tracking, ad servers, social-media monitoring and media-planning data, imported via database, Excel or CSV and live data sources. Measure, compare and visualize campaign performance without the hassle of copy-and-paste.

With 50+ interactive chart types, live filters and flexible time series you benchmark campaigns against each other and over time, and drill from the headline number into a single channel, audience or creative.

  • Web, ad-server, social & media-planning data in one report
  • Benchmark campaigns against each other and over time
  • Filter live by channel, audience, creative or period
  • Real-time insight for in-flight campaign optimization
Overview of DataLion chart types: network, chord, pie/donut, scatter, heatmap, map and more for campaign reporting

Live dashboards you embed and share

Replace the monthly PDF with a live dashboard your client can open any time. Embed it in your client portal or website, or share it by link — it works on smartphone, tablet and desktop, and a fullscreen mode is built in for presentations.

Once set up, dashboards refresh automatically as new campaign data arrives, so your clients always see current numbers and your team stops rebuilding reports by hand.

  • Embed live dashboards in a client portal or your website
  • Share by link — mobile, tablet, desktop and fullscreen ready
  • Auto-refresh as new campaign data arrives
  • Free your team from manual monthly reporting
DataLion live dashboard embedded in a client portal, viewable on desktop and mobile

Client decks in native PowerPoint — in their master

When a client still wants slides, export the report in one click as natively editable PowerPoint. Charts come in as real PowerPoint diagrams, and with each client’s PowerPoint master the deck already matches their corporate design — a full presentation in minutes instead of hours.

Need the raw numbers? Export flexible Excel report books, PDF or images too. The deck refreshes itself for the next reporting cycle.

  • Real PowerPoint diagrams in each client’s master
  • Flexible Excel report books, PDF, CSV & image export
  • A complete client deck in minutes, not hours
  • Reports refresh automatically for the next cycle
DataLion campaign chart exported to PowerPoint, ready to be edited natively in PowerPoint

Scale reporting with AI agents like Claude

Through the Model Context Protocol (MCP) you connect DataLion to AI agents like Claude — and have them build dashboards, import data and assemble reports for you in plain language. For a lean agency team, that is real reporting capacity back in the day.

Your clients’ data stays protected: the integration starts read-only with scoped API tokens, and DataLion runs in ISO 27001-certified data centers in Germany, 100% GDPR-compliant with a Data Processing Agreement. Learn more on the AI & automation page.

  • MCP integration for Claude & other AI agents — read-only by default
  • Scoped API tokens keep each client’s data under control
  • ISO 27001-certified data centers in Germany, 100% GDPR-compliant
  • A new DataLion version every two weeks
Claude builds a campaign chart in DataLion with a short interpretation

What you can build with DataLion

  • White-label client dashboard

    Each client's branding, their own login, their own data.

    See how →
  • Cross-channel campaign report

    Web, ad-server and social data benchmarked in one view.

    See how →
  • Client deck in their CI

    Native PowerPoint in each client's master, in minutes.

    See how →

See DataLion with your own data

Start a free trial or book a personal demo — from raw data to a finished dashboard.

We now work much more efficiently, giving us more time to take care of the derivations and insights from the data for the customers.
Jens Falkenau, Vice President of Market Research · Nielsen Sports
Read the case study →

The platform in detail

Common questions from agencies

Can DataLion dashboards be fully white-labeled?
Yes. DataLion adapts completely to your corporate design or your client’s — themes, colors, logos, fonts and even custom CSS for a pixel-perfect match. You can embed dashboards on your own domain and integrate your own JavaScript-based custom chart types, so the reporting your client sees looks built in-house.
Can I manage several clients from one account?
Yes. DataLion is multi-client by design: each client gets isolated data, their own logins and their own branding, with rights and roles so every client sees only their own results. You manage all of them from a single account.
Which campaign data sources can I combine?
Web and ad tracking, ad servers, social-media monitoring and media-planning data, imported via database, Excel or CSV and live data sources. You measure, compare and benchmark campaigns across channels and over time, and dashboards refresh automatically as new data arrives.
Can I still deliver PowerPoint reports?
Yes. Export reports as natively editable PowerPoint with real PowerPoint diagrams, in each client’s own master so the deck matches their corporate design. Excel report books, PDF and image export are available too, and the deck refreshes itself for the next reporting cycle.
Is our clients’ data secure?
Yes. Data is stored in ISO 27001-certified data centers in Germany, 100% GDPR-compliant and with a Data Processing Agreement. Rights and roles isolate every client, on-premise hosting and IP-restricted access are available, and the optional AI integration starts read-only with scoped API tokens.

Ready to put your client reporting on autopilot?

Try DataLion free and build a white-label client dashboard with your own campaign data. Or book a personal demo and see the multi-client platform live.