Living in the Age of Artificial Intelligence and Machine Learning.
The technology that surrounds us is becoming more and more intelligent. AI and machine learning appear everywhere include in market research, business analytics, data analytics and marketing. The further development of artificial intelligence has led to the fact that we can speak freely with our smartphones, that cars can drive autonomously or that the advantages of humans in disciplines such as chess or Go no longer apply.
Artificial intelligence algorithms, like those behind Alexa, Siri and Co, continuously collect data, evaluate it, develop predictions and models, which are then continuously tested and optimized. Often these processes are not openly visible, but they are based on neural networks – or what these machine learning methods are called today: deep learning.
Continue reading “ARTIFICIAL INTELLIGENCE IN MARKETING AND MARKET RESEARCH”
In mid-June, numerous specialists and interested parties from agencies, institutes and companies got together in Munich in order to discuss the latest developments in digitization.
We were very much excited to be there as well: our CEO and founder Dr. Benedikt Köhler introduced the new world of data science. In a live example, he demonstrated how one can use Foursquare to avoid being marked as a tourist when visiting an unknown new city. Continue reading “DataLion at the Digital Challenge 2018”
We are proud to be holding speeches in two events in just one week about Smart Data & Digital challenges.
It all starts on Monday, the 11th of June at the Travel Industry Club. Our CEO and founder Dr. Benedikt Köhler will be talking about how the travel industry can make use of smart data. The event is taking place at Schweiger´s Kochschule and starts at 06.30 pm. You can find more information here.
Continue reading “Smart Data – Digital Challenges with DataLion in Munich”