Pricing

From raw data to a finished report: start free — and grow from a single seat to an enterprise setup with dedicated hosting.
14-day free trialNo credit cardClimate-neutral hosting in GermanyISO 27001-certified data centersGDPR-compliant, DPA included
To try it out
Free
€0
free forever
  • 1 user · 1 project · 100 cases
  • Surveys + AI builder, 75 templates
  • Import: Excel, CSV, SPSS
  • Live dashboards & charts
  • Export & AI analysis: from Solo
For individuals
Solo
€100
per month, billed annually, excl. VAT
  • 1 administrator licence · unlimited projects
  • Full analysis: crosstabs, significance tests, MaxDiff
  • Export: PowerPoint, Excel, PDF, SPSS
  • AI analysis & Theme Studio included
  • REST API & Claude/MCP
For small teams
Starter
€350
per month, billed annually, excl. VAT
  • 1 administrator + 5 viewers
  • Everything in Solo
  • Share live dashboards with colleagues & clients
  • Add more viewers anytime
For institutes & corporations
Enterprise
from €1,400
per month · minimum fee · annual contract by licence mix, excl. VAT
  • Everything in Pro — plus:
  • Licences tailored to you, with volume discounts
  • Dedicated climate-neutral hosting in Germany or self-hosting
  • Internal viewer flat rate & Exasol available
  • SSO with your identity provider
  • SLA, individual DPA/security review & a personal contact
  • Onboarding, training & data consultancy
Or combine licences freely: Administrator €200/moEditor €50/moViewer packs: 5 for €150 · 10 for €275 · 15 for €350 · larger packs with volume discountsEnterprise add-ons: internal viewer flat rate €500 · Exasol connection €200 All prices per month, billed annually, excl. VAT. Solo is a discounted single seat; team plans are ready-made bundles of exactly these licences.

Compare all plans

  FreeSoloStarterProEnterprise
Collect
Surveys, AI questionnaire & 75 templates
White label (your brand, no DataLion branding)
Analyze
Crosstabs, filters & drill-down
Significance tests & weighting
MaxDiff & Van Westendorp (PSM)
Conjoint (CBC) incl. simulator
AI analysis: sentiment, topics & summaries ✓ fair use ✓ fair use ✓ fair use ✓ · bring your own LLM
Present & share
Live dashboards view
Export: PowerPoint, Excel, PDF, SPSS
Theme Studio: own themes, colors & fonts
Viewer licences for colleagues & clients 5 incl. 10 incl. custom
Internal viewer flat rate (unlimited, own company) +€500/mo
BI views: measures, drill paths, multiple data sources
Integrate
SPSS import (incl. labels & weights)
REST API & Claude/MCP server (rate limits per plan) ✓ · higher limits
Operations, service & security
Climate-neutral hosting in Germany (ISO 27001 data centers)
DPA per Art. 28 GDPR (digital, included) ✓ · individually negotiable
German-language support (email & help center)
Priority support
Dedicated hosting · self-hosting
Exasol connection (high-performance database) +€200/mo
SSO with your own identity provider
SLA & personal contact
Onboarding, training & data consultancy
Trusted by research institutes, brands & insights teams
YouGovMediengruppe RTL DeutschlandSevenOne MediaNielsen SportsSpiegel InstitutMesse BerlinHartmann
★★★★½ 4.5 on G2 ★★★★½ 4.5 on OMR Reviews
Ready to start?
Start free and upload your own data — or talk to us about your team and enterprise setup.

FAQ

Is there a free plan?
Yes. The Free plan is free forever: 1 user, 1 project, up to 100 cases. Create surveys or upload your own data (Excel, CSV, SPSS) and view it as a live dashboard. Export, crosstabs and AI analysis are included from Solo.
How is the price of the paid plans made up?
Per licence: administrator €200, editor €50, viewers in packs (5 for €150, 10 for €275, 15 for €350, larger with volume discounts) — per month, billed annually. Solo, Starter and Pro are ready-made bundles; Solo is a discounted single seat. Enterprise combines licences freely from a €1,400 minimum fee — optionally with the internal viewer flat rate (€500) and the Exasol connection (€200).
Why is the Solo administrator €100 when a single licence costs €200?
Solo is deliberately a discounted single seat for independents: one administrator, no further licences in the workspace. As soon as you want to add viewers or editors, you move to Starter or Pro — where the regular licence price applies.
Can I pay monthly?
All plans are billed annually — like practically every professional research platform. You can try everything free for 14 days first, no strings attached.
What happens after the trial?
Without a paid plan you simply drop to the free Free plan — your projects are kept.
What is the advantage of the Enterprise plan?
Enterprise is more than licences with a volume discount: dedicated infrastructure (own hosting in Germany, self-hosting or Exasol), SSO via your identity provider, contractual availability (SLA) and a personal contact instead of a ticket queue — plus onboarding, training and data consultancy from our team. Add-ons like the internal viewer flat rate scale reporting to your whole company. In short: up to Pro you buy software, with Enterprise a managed insights platform.