Resources

Whitepapers

10 whitepapers from DataLion's practice: for institutes turning delivery into a product, for insights teams taking ownership of their studies, for methodologists, data-protection officers and universities. Each one is a PDF with worksheets and checklists, written by Benedikt Köhler, founder of DataLion. The download is free after a short registration.

The Reporting Factory – whitepaper cover

Featured Institutes & agencies

The Reporting Factory

What delivering studies really costs, and how institutes turn delivery into a product

  • The five recurring tasks that appear in no proposal and still cost every wave
  • A worked example with stated assumptions: roughly 50 hours per tracker client per year
  • A blank worksheet for costing your own delivery per client
Details & download PDF · 11 pages · 25 min read
Agency data you cannot open – whitepaper cover

Corporate insights teams

Agency data you cannot open

How insights teams take ownership of their studies: deliverables, a clause sheet and the research data stack

PDF · 13 pages · 20 min read

Details & download →
AI with survey data, GDPR-proof – whitepaper cover

Institutes & agencies · Corporate insights teams · BI & data teams

AI with survey data, GDPR-proof

What language models do well with survey data, where they fail, and how to approve them without data leaking out

PDF · 14 pages · 24 min read

Details & download →
Patient Surveys Without the Agency – whitepaper cover

Hospitals & care

Patient Surveys Without the Agency

How hospitals and hospital groups survey patients, referrers and relatives themselves and analyse down to the ward

PDF · 11 pages · 24 min read

Details & download →
The Business Climate Report as a Member Benefit – whitepaper cover

Associations & chambers

The Business Climate Report as a Member Benefit

How associations and chambers get their business climate survey and member survey out of Excel and turn them into the case for the membership fee

PDF · 11 pages · 22 min read

Details & download →
The Dealer Network as a Dataset – whitepaper cover

Manufacturers with dealer networks · Corporate insights teams

The Dealer Network as a Dataset

DSI, CSI and the reporting cascade: how manufacturers measure their sales network down to the outlet

PDF · 12 pages · 26 min read

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The Customer Monitor as a Sales Instrument – whitepaper cover

Utilities & energy suppliers

The Customer Monitor as a Sales Instrument

How municipal utilities and regional suppliers use their customer survey, image study and heat-planning citizen survey for the board and for sales at the same time

PDF · 11 pages · 23 min read

Details & download →
Product Research with Research Methods – whitepaper cover

Product & UX teams · Corporate insights teams

Product Research with Research Methods

SUS, UEQ, MaxDiff, Van Westendorp and product-market fit: the guide for product and UX teams that need more than a response distribution

PDF · 11 pages · 27 min read

Details & download →
MaxDiff, Conjoint, Driver Analysis – whitepaper cover

Institutes & agencies · Corporate insights teams

MaxDiff, Conjoint, Driver Analysis

Which method carries which decision, how much sample it needs, and where studies go wrong

PDF · 13 pages · 22 min read

Details & download →
When the survey tool expires: the migration guide – whitepaper cover

Universities · Institutes & agencies

When the survey tool expires: the migration guide

Secure the data, choose a successor, protect work in progress: a plan for universities and institutes through December 2026

PDF · 14 pages · 18 min read

Details & download →

How the download works

  1. 1

    Register briefly

    Name and e-mail address, or one click with your Google or Microsoft account.

  2. 2

    Get the link right away

    The download starts on the page. A copy of the link arrives by e-mail.

  3. 3

    PDF without strings

    No watermark, no sharing of your data, no newsletter without your consent.

Dr. Benedikt Köhler

The author

Dr. Benedikt Köhler · Co-founder and CEO of DataLion

More than 20 years in software development and statistics. From 2006 to 2009 he led a DFG-funded research project on statistics and visual communication at the Bundeswehr University Munich. The whitepapers come out of projects with institutes, insights teams and universities.

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