50+ interactive chart types

From bar, line and donut to MaxDiff, conjoint, heatmap and geo map: DataLion has the right chart for every question. Drag a chart onto the grid, assign a question, done — and most types export natively to PowerPoint.

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Overview of DataLion chart types: network, chord, pie/donut, scatter, heatmaps, radial, stacked bar, Venn, word cloud, map and more

DataLion offers 50+ interactive chart types — from classic bar, line and pie charts through stacked bars, polarity charts and word clouds to MaxDiff, conjoint, heatmaps, networks and geo maps. Drag a chart onto the grid, assign a question, done. Most types export natively to PowerPoint.

  • 🇩🇪 Made in Munich
  • GDPR-compliant
  • DPA included
  • Hosted in Germany

Trusted by research, insights & media teams

  • YouGov
  • SevenOne Media
  • Mediengruppe RTL Deutschland
  • Nielsen Sports
  • mobile.de
  • 50+ interactive chart types
  • 20+ statistical methods (R)
  • 2 weeks release cadence
  • ISO 27001 certified data centers (Germany)

Market research does not fit standard charts

  • Classic BI tools know bars and lines — but not polarity charts, MaxDiff or price sensitivity.
  • Every special chart means switching to another tool, exporting and gluing it back together.
  • Static charts from Excel have to be rebuilt for every wave and every segment.

Drag a chart onto the grid, assign a question, done

You do not build charts — you pick them. Drag a chart type onto the dashboard grid with drag & drop, assign it a question from the codebook, and DataLion draws the finished, interactive chart.

Every chart is live: filters, drill-downs and wave comparisons act on all charts at once. And because the codebook supplies labels, nets and bases, the labelling is right from the first click.

  • Drag a chart type onto the grid
  • Assign a question from the codebook — labels come along
  • Interactive: filters, drill-down and wave comparison
  • Switch chart type any time, no rebuild
Interactive DataLion dashboard with bar charts, tables and filters built from several chart types

The classics for every analysis

For frequencies and means everything you expect is there: bar, column, pie and donut charts, the mean bar chart, and number/KPI tiles for the one number that matters.

Add radial, multiring, bubble and treemap charts when you want to lay out shares and size relationships at a glance.

  • Bar, column, pie, donut & mean bar chart
  • Number/KPI tiles for the one key figure
  • Radial & multiring for shares
  • Bubble & treemap for size relationships
DataLion chart types for frequencies: bar, pie, donut, radial and treemap

Visualise scale batteries and open ends

For Likert and matrix questions, stacked bars (vertical and unscaled too), polarity charts and radar charts are on board — ideal for comparing scales and image profiles at a glance.

Open ends become a word cloud or open-text chart that visualises the frequency of the mentioned terms.

  • Stacked bars incl. vertical and unscaled
  • Polarity charts for scale batteries
  • Radar for multi-dimension comparisons
  • Word cloud & open text for open ends
Stacked bar chart of a product rating by innovation, quality and functionality

MaxDiff, conjoint, heatmap & co. — built in

DataLion also visualises the demanding methods other tools do not know: MaxDiff and conjoint, heatmaps and network charts, Venn and chord for overlaps and relationships.

For pricing, use the price sensitivity chart (a Van Westendorp-style Price Sensitivity Meter), and with calculation, scatterplot and funnel (vertical too) you cover funnels, correlations and derived metrics.

  • MaxDiff & conjoint for preference and trade-off studies
  • Heatmap, network, Venn & chord for relationships
  • Price sensitivity (Van Westendorp style) for pricing
  • Funnel (vertical too), scatterplot & calculation
DataLion dashboard in dark mode with a heatmap, chord diagram and network visualization

Exported natively to PowerPoint

What is on the dashboard lands in your presentation in one click: most chart types export as natively editable PowerPoint in your CI layout — as real, still-editable charts, not screenshots.

Add specialised visualizations as a high-resolution image, and send whole dashboards out as PDF or Excel report books as well.

See DataLion with your own data

Start a free trial or book a personal demo — from raw data to a finished dashboard.

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We now work much more efficiently, giving us more time to take care of the derivations and insights from the data for the customers.
Jens Falkenau, Vice President of Market Research · Nielsen Sports
Read the case study →

More dashboard features

Common questions about chart types

How many chart types does DataLion offer?
50+ interactive chart types — from bar, line and pie charts through stacked bars, polarity charts and word clouds to MaxDiff, conjoint, heatmap, network, Venn, geo map and price sensitivity.
How do I create a chart in DataLion?
You drag a chart type onto the dashboard grid and assign it a question from the codebook. DataLion draws the finished, interactive chart with its labels — with no programming.
Are there dedicated market research charts?
Yes. Besides standard charts, MaxDiff, conjoint, heatmaps, network and chord charts, Venn and the price sensitivity chart (a Van Westendorp-style Price Sensitivity Meter) are built in.
How do I visualise open-ended responses?
Open ends become a word cloud or open-text chart that shows the frequency of the mentioned terms. DataLion visualises the mentions — it deliberately does not do AI text analytics with sentiment.
Can I export the charts to PowerPoint?
Yes. Most chart types export as natively editable PowerPoint in your CI layout — as real, still-editable charts. Whole dashboards also go out as PDF or Excel report books.

Find the right chart for your data

Try DataLion free and explore the 50+ chart types on your own dataset — or get a demo.

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