Survey templates
DataLion offers 114 free, GDPR-compliant survey templates — from customer satisfaction (CSAT, NPS) and employee surveys to market research, scored self-assessments, citizen, education and patient surveys. Every template is bilingual, customisable in seconds and analysed directly in DataLion.
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💬Customer feedback
Beta Test Feedback
Structured feedback from beta testers: usage depth, stability, missing features and the disappointment question as an early product-market-fit indicator.
Campsite Guest Survey (post-stay)
After departure, collect feedback on pitches, sanitary facilities, team and activities – via QR code at reception, at the barrier or in your departure email.
Customer Effort Score (CES)
Measure how effortlessly your customers could resolve their issue and pinpoint the friction that slows them down.
Customer Survey for Utilities & Energy Suppliers
The customer survey for municipal utilities and regional suppliers: satisfaction per division, customer service, billing, portal, switching intention, interest in energy-transition offers and regional image – analysable per division, tenure and district.
Dealer Satisfaction Survey (DSI)
The partner survey for manufacturers and importers with a dealer or service network: satisfaction with product, delivery, margins, support and systems, plus profitability, re-signing and recommendation – analysable per region and country.
Hotel Guest Satisfaction (post-stay)
After check-out, collect structured feedback on rooms, service, breakfast and recommendation – via QR code at reception or a link in your departure email.
In-Stay Feedback (during the stay)
Three short questions plus an optional room or pitch number: spot problems while you can still fix them – instead of reading about them later in an online review.
Customer Acceptance of AI Features
Before launching AI features, measure where your customers accept AI, where they prefer humans – and what builds trust.
AI Chatbot Feedback
Short post-chat survey: satisfaction, resolution rate, effort and whether customers would choose the bot again next time.
Cancellation and Churn
Understand why customers cancel, which factors contributed and what would have kept them on board.
Customer Loyalty
Understand how loyal your customers are, whether they buy again and which drivers – quality, service, price and trust – sustain the relationship.
Customer Onboarding
Find out how smoothly new customers get started, where they hit obstacles and when they experience their first real value.
Customer Satisfaction (CSAT)
Measure how satisfied your customers are across the key touchpoints and surface concrete areas to improve.
Tenant Survey (housing satisfaction)
The full housing-satisfaction survey for cooperatives and housing providers: the home, the neighbourhood, service and community – analysable right down to the individual estate.
Member Survey for Housing Cooperatives
Not the flat but the membership: identification with the cooperative, participation, information, services and the willingness to get involved.
Tenant Consultation for Modernisation and Retrofit
The survey before the diggers arrive: how informed people feel, their specific worries, priorities among the works and what support they need during construction.
Net Promoter Score (NPS)
Capture how likely your customers are to recommend you and use an open follow-up to understand the why behind the score.
In-Product Microsurvey (CES, PMF, NPS)
The short survey inside the product: Customer Effort Score after a task, the product-market-fit question, NPS, the open question about the biggest gap and the role – for product teams that measure continuously instead of once a year.
Product Feedback
Understand how satisfied your users are with your product, which features they value and what they are still missing.
Complaint Handling
Find out how satisfied your customers were with how a complaint was handled and how fair, fast and reachable you were.
Feedback after a Repair or Contractor Visit
The short survey straight after the contractor visit: fixed on the first visit, punctuality, tidiness and tenant effort – continuously instead of every three years.
Popular Restaurant Guest Feedback
Short, anonymous feedback on food, service and ambience – via QR code on the table, the bill or the menu.
Signup Onboarding
Get to know new users right after signup: use case, role, goals and team size – one question per page in a relaxed, conversational style.
Support and Service Feedback (CSAT)
Capture right after a support contact how satisfied your customers were with the resolution, the advice and the effort involved.
Popular System Usability Scale (SUS)
The standard usability questionnaire: 10 statements, one score from 0 to 100 – comparable with thousands of studies. Includes the established German translation.
Telecom Customer Satisfaction
Measure NPS, network and service quality, and concrete improvement drivers in one compact telecom survey.
User Experience Questionnaire (UEQ-S)
The short version of the established UEQ: 8 semantic differentials measure pragmatic and hedonic quality – free to use, with an international benchmark.
Website and UX Feedback
Learn how well visitors get along on your website, whether they reach their goal and where the experience breaks down.
After-Sales Service Feedback (CSI)
The short customer survey after every workshop or service visit: overall impression, seven service aspects, fixed on the first visit, invoice, recommendation and callback request – continuously per outlet and region.
Win-Loss Analysis
Systematic survey after won and lost deals: decision drivers, competitive comparison and what would have tipped the scales.
👥Employees & HR
360-Degree Feedback
Gather structured feedback from every perspective – from managers, peers and direct reports as well as self-assessment.
Exit Survey
Understand why employees are leaving your company and derive concrete retention measures from the reasons.
Workplace Health Management
Capture your employees' wellbeing and strain and find out which health offerings are genuinely wanted.
Brief Resilience Scale – resilience self-check
Six statements on the ability to bounce back from stress. Three items are reverse-scored; the result is a mean from 1.00 to 5.00.
Copenhagen Burnout Inventory (CBI)
The freely available burnout instrument from Copenhagen: personal and work-related exhaustion, each a 0 to 100 score with the established threshold at 50.
Developer Experience Survey (DevEx & DORA)
Measures development flow, friction points and the four DORA metrics via self-report – the basis for targeted engineering improvements.
Employee Net Promoter Score (eNPS)
Measure in just three questions how loyal your employees are and how likely they are to recommend your company as an employer.
Manager Feedback
Give employees an anonymous way to provide feedback to their manager – on goal clarity, feedback, trust and role-model behaviour.
Popular Psychosocial Risk Assessment (Workplace)
Anonymous employee survey to fulfil the psychosocial risk assessment required under the German Occupational Safety Act (§5 ArbSchG), along the recognised GDA assessment areas.
Remote and Hybrid Work
Find out how well remote and hybrid working functions in your company – from equipment and collaboration to productivity.
Popular AI Literacy Assessment (EU AI Act Art. 4)
Anonymous self-assessment of your employees' AI literacy – as a needs analysis and documentation basis for the training obligation under Article 4 of the EU AI Act.
AI Sentiment Pulse (Workforce)
Anonymous pulse on hopes and concerns about AI at work – inspired by established attitude scales such as the GAAIS. Ideal before and during an AI rollout.
Employee performance review
A structured appraisal form for the annual review: performance, collaboration, development and goal setting — with self and manager assessment.
Employee Satisfaction
Anonymous survey on the satisfaction and engagement of your employees – along the key drivers from tasks and leadership to work-life balance.
New Employee Onboarding
Find out how new employees experience their first weeks – from onboarding and team integration to clarity about their own role.
Popular Psychological Safety in Teams
Measures, following Amy Edmondson, whether team members can take risks, admit mistakes and voice concerns – the strongest known predictor of team performance.
Pulse Survey
A short, regular check-in on your employees' mood – in two minutes you learn how the team is doing right now.
Popular Recovery Experience (REQ)
Four ways of refuelling after work: detachment, relaxation, mastery and control – shown as a profile across all four dimensions.
Shadow AI Audit (AI Usage at Work)
Anonymous inventory of which AI tools your employees actually use – with what data and through which accounts. The basis for your AI policy and tool approvals.
Training needs analysis
Needs analysis ahead of training planning: where are competencies missing, which topics are urgent, and which formats fit into the working day?
Security Awareness Survey (NIS2 & ISO 27001)
Measures security behaviour, phishing recognition and reporting channels across the workforce – as effectiveness evidence for your awareness programme.
Team Health Check
The health check based on the Spotify model: teams rate nine dimensions in traffic-light format – from mission via pace to fun.
WHO-5 Well-Being Index
The WHO's globally established short questionnaire on mental well-being: five questions, one score from 0 to 100 – free to use and validated in over 30 languages.
📊Market & brand
Brand Tracker (wave survey)
The full brand funnel with named Waves, case counts and automatic previous-Wave comparisons: awareness, consideration, usage, advocacy and image profile.
Conjoint Analysis: Product Preferences
Use a Choice-Based Conjoint analysis to learn which features and which price really drive purchase decisions – respondents repeatedly choose their preferred offer from realistic product combinations.
Shopper Style Analysis (Consumer Styles Inventory)
Eight scientifically described shopping styles from quality-conscious to impulsive – as a personal profile with your two strongest styles.
Gabor-Granger Price Test
The classic pricing method: purchase intent at several price points yields a demand curve and the revenue-optimal price.
What Kind of Player Are You?
Achiever, explorer, socialiser or challenger? Sixteen statements, four play motivations and your personal player type.
Business Climate Survey (association, chamber, economic development)
The classic business climate survey: current situation, expectations, order books, investment, employment and risks – as a time series per sector and company size, with the balance as a computed metric.
Concept Test
Evaluate a new product or service idea before you invest – from appeal and uniqueness to purchase intent and price expectation.
Brand Awareness
Measure how present your brand is in your target group's mind – from spontaneous recall to aided awareness within the competitive field.
Brand Image
Understand how your brand is perceived – from key attributes and overall impression to the decisive purchase criteria and free associations.
MaxDiff: Feature Prioritization
Use a MaxDiff survey (best-worst scaling) to derive a clear ranking: which features or benefits matter most to your audience – and which matter least?
Music Preference Profile (STOMP)
The Short Test of Music Preferences: 14 genres, four taste dimensions and your personal music direction as the result.
Political Compass: Where Do You Stand?
Twenty statements on the economy and society, two axes, four fields. An anonymous position check in four minutes.
Price Sensitivity (Van Westendorp)
Use the Van Westendorp method to determine the accepted price range of your product – through four targeted price questions from too cheap to too expensive.
Product-Market Fit
Use the proven Sean Ellis question to measure how indispensable your product is – and learn for whom it delivers the greatest value.
What Kind of Streamer Are You?
Binge-watcher, comfort re-watcher, explorer, background viewer or completionist? Fifteen statements and your personal viewing profile.
Holiday Concept Lab: Alps & Adriatic
Test a realistic rail-holiday concept using file upload, semantic differential, quick association, swipe cards, map, Kano, price sensitivity, A/B testing and an AI follow-up.
Ad Effectiveness
Test how well your advertising is remembered, how much it is liked and whether the key messages land – including the impact on purchase intent.
Competitor Benchmark
Find out how your offer performs against the competition – from the main alternative and key performance dimensions to the decision criteria.
Audience Segmentation
Divide your market into clearly distinguishable segments – based on the attitudes, behaviour and demographics of your audience.
📅Events
Event Registration
Collect registrations for conferences, workshops or company events including ticket choice, session selection and catering preferences – GDPR-compliant.
Event Feedback (post-event)
Collect structured feedback on content, organisation and recommendation after conferences, workshops or company events.
Trade Show Lead Capture
Capture qualified leads at your trade show booth quickly and GDPR-compliant, including interest, purchase timeline and preferred follow-up.
Speaker Rating
Rate speakers and sessions along clear dimensions such as expertise, delivery style and practical relevance – ideal for conferences and training.
Webinar Feedback
After your webinar, learn how well content, delivery, technology and interaction landed – and how likely attendees are to recommend it.
🎓Education
Alumni Survey
Find out where your graduates are today and how relevant their studies were to their career path.
Career Orientation Test: Interests, Work Values and Strengths
Three parts like the big career tests: 60 activities based on the Holland model, 18 work values and 12 key qualifications. At the end an interest code, a values profile and a PDF for the counselling session.
Instructor Evaluation
Evaluate the teaching qualities of your instructors anonymously – from clarity and fairness to availability.
Popular Parent Survey (Daycare / School)
Find out how satisfied parents are with the communication, care and facilities of your daycare or school – and where you can take action.
Career Interest Profile (RIASEC)
John Holland’s six-field model: realistic, investigative, artistic, social, enterprising and conventional – with your personal three-letter code as the result.
Popular AI in the Classroom (Teacher Survey)
Captures usage, opportunities, risks and training needs around AI at schools or universities – as a basis for guidelines and professional development planning.
Course Evaluation
Evaluate lectures, seminars and tutorials anonymously and gain structured feedback on teaching, content and learning outcomes.
Student Feedback (Pupils)
Collect feedback from your pupils about lessons – simple, anonymous and in child-friendly language.
General Self-Efficacy (GSE)
The ten statements by Schwarzer and Jerusalem on general self-efficacy: one score between 10 and 40, free to use and validated in more than 30 languages.
Seminar and Training Feedback
Collect direct feedback after seminars, trainings and workshops on learning objectives, the trainer, practical relevance and recommendation.
🏛️Public sector
Popular Citizen Survey for Municipalities
Anonymous citizen survey on satisfaction with municipal services and local quality of life – a sound basis for decisions in the council and administration.
Participatory Budgeting
Involve your residents in allocating municipal funds – with project prioritisation and a transparent distribution of the budget.
Volunteer Survey
Anonymous survey of your volunteers on recognition, support and sense of purpose – so that volunteering is sustained and supported over the long term.
Member Survey (association, chamber, guild)
The member survey for trade and professional associations: satisfaction with and importance of services, advocacy, topic wishes, channels, recommendation and intention to cancel.
Association Member Survey
Anonymous survey of your association or club members on offerings, communication and participation – so you know what matters to your members.
Mobility Survey
Anonymous survey on travel behaviour and satisfaction with transport options – the data basis for citizen-oriented transport and mobility planning.
Neighbourhood and Urban Development
Anonymous survey on satisfaction with one's own neighbourhood and on urban development priorities – so that planning starts from local needs.
Citizen Survey on Municipal Heat Planning
The survey municipalities and utilities need before heat planning: heating stock, level of information, trust, willingness to connect to a heat network, obstacles and desired support – analysable per district and housing situation.
🏥Healthcare
Relatives Survey (care home)
The survey of residents' relatives: care, information, involvement and trust – analysable per unit and per home of a care provider.
AUDIT-C – Alcohol consumption self-check
The three consumption questions of the WHO AUDIT: frequency, quantity and binge drinking give a score from 0 to 12 with instant classification – free to use.
Healthcare Staff Survey
Anonymous survey of nursing and practice staff on workload, appreciation and wellbeing in your practice or clinic.
Patient Survey (PREM)
Anonymous assessment of your patients' care experience based on Patient-Reported Experience Measures (PREM).
Patient Satisfaction
Anonymous survey of your patients on their satisfaction with treatment, care and organisation in your practice or clinic.
PHQ-4 – Ultra-brief anxiety and depression screening
The established four-item screening combining GAD-2 and PHQ-2: two minutes, two subscales and a total score from 0 to 12 – public domain and validated in many languages.
Telehealth Feedback
Feedback from your patients on the video consultation – from technology and clarity to the sense of data protection and trust.
Referring Physician Survey
The survey of referring practices: reachability, discharge letter, discharge management and recommendation – analysable by specialty, referral frequency and distance to the hospital.
🗂️General
General Feedback
Collect quick and simple general feedback on your company, product or service – including an overall rating and recommendation.
Big Five Personality Self-Assessment
A compact IPIP-based self-assessment of extraversion, agreeableness, conscientiousness, emotional sensitivity and openness – with a personal radar profile.
Popular CSRD Double Materiality Assessment (Stakeholder Survey)
Stakeholders rate the ESRS topic areas by impact and financial materiality – the data basis for your CSRD materiality matrix.
Data & Analytics Maturity
Where does your organisation stand between spreadsheet islands and data-driven decisions? Five areas, a maturity profile and an instant report.
Data Culture Compass: Where Does Your Organisation Stand?
Two axes, sixteen statements: how easily do your people reach data, and how often do decisions rest on it? The result is a field in a four-field matrix.
Financial Literacy (OECD/INFE)
The OECD’s internationally comparable triad: knowledge, behaviour and attitude combine into a score from 0 to 21 – including knowledge questions that are right or wrong.
AI Readiness Check (Organisation)
Self-assessment of AI maturity across four dimensions: strategy, data & technology, skills and governance. For leadership and department heads.
Contact Form (GDPR)
A lean, GDPR-compliant contact form with subject, message, contact details and explicit consent to be contacted.
Lead Qualification
Qualify new prospects by need, timeframe, budget and role – and capture the right contact details with consent.
Newsletter Unsubscribe
Understand why subscribers unsubscribe and offer a lower sending frequency as an alternative before you lose the contact.
Waitlist with ICP Qualification
More than collecting emails: this waitlist qualifies sign-ups by role, size, use case and urgency – for prioritised invites.
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