Multi-response data — analysis-ready automatically

DataLion turns multiple responses into 0/1 variables automatically and reshapes between long and wide format — including rotated and randomized items, with no detour through SPSS.

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Multiple responses as 0/1 variables in DataLion

DataLion turns multiple responses into 0/1 variables automatically (max-multi → binary) and reshapes your data between long and wide format — rotated and randomized items are mapped cleanly too. All right on the dataset, with no export to SPSS or Excel.

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Multiple responses into 0/1 variables

Multiple-response questions are a pain to prep — DataLion takes it off your plate: each answer option automatically becomes a 0/1 variable, so you can count cleanly right away.

DataLion resolves max-multi questions to binary too — without unpicking columns by hand or building helper variables.

  • Each answer option as its own 0/1 variable
  • Max-multi questions resolved to binary automatically
  • No manual unpicking of columns
0/1 variables from a multiple response in DataLion

Reshape between long and wide format

Whether your data is in long or wide format: DataLion reshapes between the two and brings multiple-response and matrix questions into the structure your analysis needs.

It happens right on the dataset — no export, no separate reshape script in SPSS or Excel.

  • Reshape between long and wide format
  • Multiple-response and matrix questions structured to fit
  • Right on the dataset, no export

Rotated and randomized items

When items are served rotated or randomized in the questionnaire, DataLion brings them cleanly back into the right order on reshape — answers land where they belong.

For recurring tracking studies especially, that keeps your analysis stable and comparable across every wave.

  • Rotated and randomized items mapped correctly
  • Answers land in the right order
  • Stable and comparable across tracking waves
Analysis of randomized items in DataLion

See DataLion with your own data

Start a free trial or book a personal demo — from raw data to a finished dashboard.

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We now work much more efficiently, giving us more time to take care of the derivations and insights from the data for the customers.
Jens Falkenau, Vice President of Market Research · Nielsen Sports
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Common questions about multi-response data

How does DataLion process multiple responses?
DataLion turns multiple responses into 0/1 variables automatically — each answer option becomes its own variable, including for max-multi questions. So you can count cleanly right away, without unpicking columns by hand.
Can DataLion reshape between long and wide format?
Yes. DataLion reshapes between long and wide format and brings multiple-response and matrix questions into the structure analysis needs — right on the dataset, with no export.
How does DataLion handle rotated or randomized items?
Rotated and randomized items are mapped correctly on reshape, so answers land in the right order — that keeps tracking studies comparable across every wave.
Do I need SPSS or Excel for multiple responses?
No. Turning responses into 0/1 variables and reshaping between long and wide format happen right on the dataset in DataLion, with no export to SPSS or Excel.

Multi-response data without the busywork

Try DataLion free: multiple responses into 0/1 variables automatically, long↔wide reshaping including rotated items. Or book a demo.

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