Customer Satisfaction (CSAT)
Measure how satisfied your customers are across the key touchpoints and surface concrete areas to improve.
This CSAT template pairs a direct satisfaction question with an NPS question and an aspect matrix, so you understand both the overall picture and the drivers behind it. Ideal for recurring customer surveys after a purchase, a support contact or a completed project.
When should you use this template?
This template is a great fit for:
- After a purchase or contract closing
- After a support or service interaction
- As a recurring relationship survey (e.g. quarterly)
Every question in this template
- 1Rating
Overall, how satisfied are you with us? *
- 2NPS (0–10)
How likely are you to recommend us to a friend or colleague? *
- 3Matrix
How would you rate the following aspects?
Very poor Poor Average Good Very good Product quality Value for money Customer service Delivery and handling - 4Single choice
Was this your first purchase with us?
- Yes
- No
- 5Long text
From your perspective, what should we improve first?
Related survey templates
- Net Promoter Score (NPS)Capture how likely your customers are to recommend you and use an open follow-up to understand the why behind the score.
- Product FeedbackUnderstand how satisfied your users are with your product, which features they value and what they are still missing.
- Support and Service Feedback (CSAT)Capture right after a support contact how satisfied your customers were with the resolution, the advice and the effort involved.
- System Usability Scale (SUS)The standard usability questionnaire: 10 statements, one score from 0 to 100 – comparable with thousands of studies. Includes the established German translation.
Frequently asked questions
What is the CSAT score?
Can I customise the questions?
Is the survey GDPR-compliant?
Start with this template
Load the template into DataLion, adapt it to your brand and start collecting responses — GDPR-compliant, in minutes.