Customer Satisfaction (CSAT)

Measure how satisfied your customers are across the key touchpoints and surface concrete areas to improve.

Customer Satisfaction (CSAT) – questionnaire preview

This CSAT template pairs a direct satisfaction question with an NPS question and an aspect matrix, so you understand both the overall picture and the drivers behind it. Ideal for recurring customer surveys after a purchase, a support contact or a completed project.

When should you use this template?

This template is a great fit for:

  • After a purchase or contract closing
  • After a support or service interaction
  • As a recurring relationship survey (e.g. quarterly)

Every question in this template

  1. 1

    Overall, how satisfied are you with us? *

    Rating
  2. 2

    How likely are you to recommend us to a friend or colleague? *

    NPS (0–10)
  3. 3

    How would you rate the following aspects?

    Matrix
    Very poorPoorAverageGoodVery good
    Product quality
    Value for money
    Customer service
    Delivery and handling
  4. 4

    Was this your first purchase with us?

    Single choice
    • Yes
    • No
  5. 5

    From your perspective, what should we improve first?

    Long text

Frequently asked questions

What is the CSAT score?
The Customer Satisfaction Score is the share of satisfied answers (e.g. a rating of 4–5 on a 5-point scale) among all answers, expressed as a percentage.
Can I customise the questions?
Yes. After loading the template you can edit, add or remove any question and adapt the design to your brand.
Is the survey GDPR-compliant?
Responses are stored in your DataLion project and can be collected anonymously. Contact details are only captured if you keep the optional contact question enabled.

Start with this template

Load the template into DataLion, adapt it to your brand and start collecting responses — GDPR-compliant, in minutes.